Communications that fit audience needs

Your digital engagement is most effective when you match your audience's preferences and expectations – communicating in the channels your customers want and delivering valuable information on topics that matter most to them.

The right start

Discovering how to be relevant to your customers is the first step to successful digital communications. To get you there, Anthill provides a range of services that inform your decisions and empower your organisation to act.

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Data & analytics

From digital landscape analysis to defining your data strategy, Anthill helps you turn data into actions. 

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Audience understanding

Using social media listening and behavioural science to produce clearly-defined customer personas that drive your communications.

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Campaign strategy

Planning your digital campaigns to resonate with audiences and achieve specific short and long-term business goals.

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Strategy consulting

Defining a lasting digital strategy for your product or the overall disease area.

A strategy that’s tailored to your needs

Our experts will contact you and discuss devising a strategy that's right for you, your team and your product.

Understanding digital communications

Anthill regularly shares insights and knowledge on how to make the most of your digital technology. Try these short articles for practical advice and strategies that you can start implementing today.

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Why AI might be the rep’s best friend

AI-powered communication systems are coming to pharma. Could they actually solve a problem that’s been perplexing marketers for years?

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The art of agile marketing

To be more customer responsive, consider an agile marketing approach – which quickly improves results through a process of rapid market feedback and response.

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How to get your sales force to use digital tools

Customer-facing staff can resist the introduction of the new communications technology if they don’t see the big picture. Learn how a simple communication can avoid problems before they occur.

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52 email tips

Build your expertise in e-detailing and multichannel communications with free weekly tips – each is 15 years’ experience condensed into a few words. You can unsubscribe at any time.

Join the community

Anthill has an active life science digital marketing community on LinkedIn. There you can get the latest Anthill news and draw upon the experiences of your peers in companies around the world.